The Emerald Coast is making global waves again. National Geographic recently named South Walton to its list of Best Trips for 2019, confirming what communities served by The Premier Property Group have long known: our region offers much more than just beautiful beaches. Citing the vast and varied marine life and the local efforts to protect natural resources, the National Geographic team chose South Walton as one of only three U.S. destinations to make the list.

The magazine is not alone in its applause. In 2018, Forbes called South Walton Florida’s Best-Kept Secret. 

Comprised of 26 miles of beach, 16 communities, and four state parks, South Walton welcomes more than 4.1 million visitors annually, of which almost 40% are return guests. A

Ask any real estate group about their priorities, and customer service will inevitably land in the top three. But, in an industry that thrives on competition and sales cycles, what does that really mean?

Relationships sit at the heart of real estate operations, and savvy real estate professionals know that most deals live and die by the quality of customer interaction. That’s why our team here at The Premier Property Group (PPG) has made it our mission to create a top-down culture that reflects an uncommon approach to relationship-building.

“Our philosophy around customer service starts internally with the relationships between our agents, staff and partners,” said Jason White, chief operating officer at PPG, noting that the company’s broad

Spotlight on Bird Watching

Visitors may flock to the Emerald Coast for our sugar-sand beaches and unspoiled landscapes, but our unique natural resources extend far beyond coastlines and waterways. The Choctawhatchee Audubon Society calls our region the most biologically rich area in the U.S. in terms of the number of living creatures. From sea turtles to bottlenose dolphin to great blue herons, the species who pass through our area are plentiful and diverse. 

Like our local communities, The Premiere Property Group embraces ecotourism, which can be defined as sustainable tourism. It includes authentic experiences that are distinctive to the local region, and it differs from mass-market tourism in that it exists because of the place. Simply